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5 Irresistible Lead Magnets That Will ACTUALLY Power-up Your Email List in 2023

Are you on a mission to grow your email list and charm new subscribers? Lead magnets are the secret sauce! But remember, it’s not about tossing just any old freebie their way. Our goal here is to...

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When to use AI for marketing copy

EVERYONE is talking about AI-generated marketing copy as of recent. As with a lot of trends, using AI for marketing copy is something everyone feels they should be getting in on. I get it, too–it’s a...

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How To Prepare For A Consultation

Meeting with a creative team marks an exciting time for a small business owner. You’re watching your business grow, and it feels like the right time to rebrand or upgrade your website. You may feel so...

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How to Bring Your Dated Website Back From the Dead

Has your website become… the undead? A zombie? Is there forgotten content lurking in some distant dark corner, covered in sticky cobwebs?  Welcome to the land of “zombie websites” – websites plagued by...

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Why You Need a Lead Magnet for Email Marketing

A lead magnet is a fantastic way to build your email list, and bring in regular and repeat clients and sales through your email marketing! “But wait, I haven’t done email marketing–I don’t even have a...

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Why You Should Pay Attention to Client Fit

When you’re running a service business, client fit often falls by the wayside, no matter how long you’ve been in business. When you’re a new service business, there’s the temptation to take on every...

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Email as a Marketing Tool

Doing business these past few years has been anything but usual. Over the last few years, we’ve had to adjust our ways of thinking, working, doing, and communicating. But that doesn’t mean we have to...

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What should you look for in a Social Media Manager?

Choosing who to hand off your social media to is not something to be taken lightly. Your business is your baby!  Obviously, you want someone with professional graphic design experience and a discerning...

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Three Things I Wish I’d Known in My First Year as a Small Business

To say ‘running a small business is hard’ is an understatement. We put so much of ourselves into making our business the best it can be, and inevitably, we make some mistakes along the way.  They’re...

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Why Social SEO matters for your business

Whether you saw our post on social, you’ve only heard whispers, or this is your first time hearing about it, these days you need social SEO. But what even is social SEO? Social SEO refers to...

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